Category: Marketing Week

2018, Coca Cola, Fanta, Marketing Week, Sprite

Coca-Cola brings Coke, Fanta and Sprite together in a marketing campaign for the first time
2018, DHL, KFC, Marketing Week, Twitter

Colonel Ritson: KFC’s marketers turned a chicken crisis into a brand triumph
2018, Campaigns, Deliveroo, Food Delivery Service, Marketing Week

Deliveroo launches global brand campaign to encourage people to ‘eat more amazing’
2018, Advertising, Campaigns, KFC, Marketing Week

KFC’s dancing chicken most complained about ad of 2017
2018, Campaigns, Coca Cola, Marketing Week, soft drinks

Coca-Cola brings back ‘First Taste’ ad in renewed Coke Zero Sugar push
2017, Campaigns, Grocery, Holidays, Marketing Week, Morrison’s

‘Everyone has to eat’ says Morrisons as it anticipates a price-conscious Christmas
2017, Campaigns, J. Walter Thompson, Marketing Week, Nespresso, Sustainability

Nespresso focuses on its farmers rather than George Clooney for latest campaign
2017, Branded Entertainment, Coca Cola, Digital, E-Commerce, Marketing Week

Coca-Cola: ‘E-commerce should not be seen as a channel’
2017, Celebs, Dolmio, Marketing Week, Pasta & Sauces

Dolmio’s new campaign ditches the Italian puppets in favour of ‘real-life situations’
Campaigns, Coca Cola, Marketing Week, Ogilvy & Mather

Coca-Cola launches first sustainability campaign to promote plastic recycling
2017, Digital, Innovation, Marketing Week, McDonald’s, Mobile, Technology

McDonald’s on the next stage of its digital transformation
2017, Burger King, Burgers, Cannes, Food, Marketing Week

Burger King: Galvanising the whole business around an idea is the only way to ensure it isn’t vanilla