Facing steep competition from health-focused fast-casual chains and increased advertising restrictions from governmental bodies, fast-food…
The new ASA rules, which come into force tomorrow (1 July), will ban ads for high fat, salt and sugar (HFSS) products in all children’s media including YouTube, Facebook and Twitter.
Last month, Oreo launched its own crowdsourced flavors contest, #MyOreoCreation, in conjunction with the release of a “Firework” limited-edition flavor.
Three finalist flavors will be in stores next May, followed by determination of the winner in July through consumer voting. The winner will receive $500,000 and get to preview unreleased Oreo products.
Marks and Spencer is looking to make every food moment an opportunity for the extraordinary with its latest Food campaign.