Skip to content
SCREENCHOW

SCREENCHOW

Food News Delivered to you Daily

  • Agency Accounts
  • ScreenView Series
  • Podcasts

Category: CMO

Coke appoints a CMO two years after killing off the role

Coca-Cola’s decision to axe the global chief marketing officer role sparked a wave of companies adopting a similar structure. But … More

MillerCoors taps Kraft Heinz exec Michelle St. Jacques as its first-ever female CMO

MillerCoors has hired Kraft Heinz executive Michelle St. Jacques as its new chief marketing officer, replacing David Kroll, who left … More

The Marketing Geniuses Behind Burger King and Anheuser-Busch Reveal Their Trade Secrets, to Each Other

It’s rare to hear unguarded conversations between two of the industry’s leading CMOs. How often do major marketers truly let … More

Former Hill Holliday Exec Joins B.Good as CMO

Brent Feldman, until recently an agency veteran at Hill Holliday, has made the jump client-side, joining fast casual chain B.Good … More

Roy Rogers Restaurants Taps New Marketing Chief To Beef Up On Digital

Mark Jenkins spent his first two weeks as the new senior director of marketing at Roy Rogers Restaurants, manning the … More

Chipotle taps Taco Bell vet as new CMO

Chris Brandt has been named chief marketing officer of Chipotle Mexican Grill, Inc., effective April 2. Mr. Brandt joins Chipotle … More

Del Monte Foods Hires Bibie Wu as Chief Marketing Officer

Del Monte Foods announced today that it has hired Bibie Wu as its Chief Marketing Officer, effective February 28, 2018. … More

    Create a website or blog at WordPress.com
    • Follow Following
      • SCREENCHOW
      • Join 886 other followers
      • Already have a WordPress.com account? Log in now.
      • SCREENCHOW
      • Customize
      • Follow Following
      • Sign up
      • Log in
      • Report this content
      • View site in Reader
      • Manage subscriptions
      • Collapse this bar