If staying at home during the coronavirus pandemic has taught people anything about dining, perhaps it’s that a pint of … More
Category: Ad Age
Burger King says self-driving cars know to slow down for its signs, too
Smart cars don’t dominate the roads yet. But there are enough out there that a certain brand is calling on … More
Haagen-Dazs says ‘Don’t hold back’ in global campaign with more inclusive approach
Haagen-Dazs is urging viewers “Don’t Hold Back” in its first work from new global creative agency Forsman & Bodenfors. The … More
MEKANISM PICKS UP JOSE CUERVO CREATIVE
Independent agency Mekanism has been named agency of record for Proximo Spirits’ Jose Cuervo brand, following a review that was … More
IKEA SHARES ITS FAMOUS SWEDISH MEATBALLS RECIPE FOR CUSTOMERS IN LOCKDOWN
With Ikea stores closed at the moment, people are apparently missing not just the furniture options but their favorite Swedish … More
TBWACHIATDAY NEW YORK LANDS LEAD CREATIVE ON PEPSICO’S BUBLY BRAND
Omnicom Group’s TBWA\Chiat\Day New York has won the creative account for PepsiCo’s sparkling water Bubly brand. A PepsiCo spokesperson confirmed the decision but … More
AB INBEV EXPANDS PARTNERSHIP WITH PEREIRA O’DELL
Anheuser-Busch InBev has expanded its relationship with Pereira O’Dell, adding the independent agency to its roster for Budweiser, Stella Artois … More
JOHANNES LEONARDO WINS VIZZY, A NEW HARD SELTZER FROM MOLSON COORS
Johannes Leonardo has won the creative account for Vizzy, a new hard seltzer brand from Molson Coors that will get … More
BUSH’S BEANS MAKER JUMPS TO CARMICHAEL LYNCH
Decision ends 23-year partnership with MDC’s Doner. After 23 years with MDC Partners-owned Doner, beans maker Bush Brothers & Co., … More
KROGER FRESHENS BRAND WITH DEBUT WORK FROM DDB, ITS FIRST AGENCY OF RECORD
Kroger is keeping more than just the grocery aisle fresh. This week, the 136-year-old grocery chain is debuting branding that … More
When it comes to Marketing Healthy Food, It’s all about using the right language
There are so many dietary trends to keep up with–from keto, paleo and raw to superfoods, gluten-free, plant-based and macronutrient dense–that it’s … More
How Baskin Robbins replicated a ‘Stranger Things’ ice cream parlor
To drum up fans’ excitement for the arrival of Season 3 of “Stranger Things,” Netflix teamed with Baskin-Robbins to bring … More
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