Another day, another Busch campaign. After throwing $25,000 at a couple’s wedding this summer and concocting “Busch Lattes” to ring in fall, the brand … More
Domino’s has led the pack in terms of brand tech innovation, with offerings like Tweet and emoji ordering and Google … More
People of Earth: Tom Brady needs your help recovering his UNREAL Halloweenchocolate, stolen by former friend, Paul of Planet Ketarpu, … More
KFC brand icon Colonel Sanders will make a unique appearance as a playable character in the “WWE 2K18” video game, … More
Taco Bell and Microsoft’s Xbox hosted a pop-up video arcade in Seattle from Sept. 1-2 to promote the Xbox One … More
U.K. soft drink brand Robinsons Fruit Shoot has developed a augmented reality app that turns the traditional coloring placemat into something more interactive. The “It’s My Thing” app (an extension of the brand’s ad campaign celebrating kids’ creativity) works by using the child’s placemat as an augmented reality target or “marker.” Kids download the app to their parent’s phone, open the app and line up the phone’s camera with the gaming mat to explore games and puzzles in different categories such as art, sport, games and music.