It’s Hip to Be Square: Why Your Brand Needs a Voice. Wendy’s iconic Twitter presence took off when 17-year-old Carter Wilkerson … More
Category: Wendy’s
How a teen and Wendy’s proved that social superfans work
A year after #NuggsforCarter, brands try to re-create the viral magic. It has been a year since social media went … More
WENDY’S RELEASES RAP ALBUM LOADED WITH DIGS AT THE COMPETITION
In yet another example of restaurant brands publicly slamming its competitors, Wendy’s released a five-track mixtape today with lyrics aimed squarely at its hamburger-slinging brethren and … More
Wendy’s Burns McDonald’s Frozen Beef in Super Bowl Spot.
Wendy’s has a, um, beef to pick with McDonald’s, so it’s calling out its biggest competitor on the ad world’s … More
10 Things We Learned About Wendy’s Twitter From Its Reddit AMA
Social media marketing nerds got an early Christmas present Thursday, as Wendy’s Twitter account sat down for a Reddit “Ask … More
Burger King Dug Up a Bunch of Tweets From People Complaining About Wendy’s and Turned Them Into Ads
Talk about savage. To promote its new spicy chicken nuggets, Burger King is subtly taking aim at Wendy’s—known for its … More
Wingstop and Wendy’s Got Into a Rap Battle in the Most 2017 Brand Marketing Story Imaginable
The people on the social media team for quick-serve food chain Wingstop, whose account is handled by Barkley, were apparently … More
Industrious Teen Falls Short of Retweet Goal—but Wendy’s Gives Him Nuggets for a Year Anyway
The 16-year-old needed 18 million retweets. He got 3.4 million, a Twitter record, and that was good enough for Wendy’s.
SCREENCHOW 