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Category: Bud Light

Bud Light aims for millennials, females with new fruit-flavored brews

Bud Light debuted a new beer on Monday: Bud Light Orange. The beer giant hopes to win over women with fruity, flavored beers, … More

Bud Light Heads “Brewed Deep in the Heart” to Celebrate Texan Roots in New Regional Campaign

Today, Bud Light announced a new campaign aimed at going big in Texas in 2018 with multi-faceted programming across the Lonestar state. … More

Bud Light to honor Super Bowl bet, provide free beer for Philly

Bud Light isn’t backing down from its vow to throw a party for the city of Philadelphia after the underdog … More

Bud Light Releases Final Ad in ‘Dilly Dilly’ SB Trilogy

Bud Light today released the final ad in its “Super Bowl Trilogy.” The three ads — extensions of the brand’s … More

So, Bud Light, what’s the dilly-o with Philly’s free beer if Eagles win Super Bowl LII?

Remember all the way back in August when Lane Johnson told reporters “I’m giving out beer to everybody” if the … More

AB InBev Picks Fallon as Creative Agency of Record for Its Lime-A-Rita Brand

AB InBev has selected Fallon as creative agency of record for its Lime-A-Rita brand (formerly Bud Light Lime-A-Rita). The assignment … More

Bud Light Tries to Resurrect Its Punchline Personality in Ad Evoking ‘Game of Thrones’

Bud Light is channeling “Game of Thrones” in a new ad that tries to bring back the frivolous, funny marketing … More

Bud Light is the Antidote to ‘Overwhelming’ Craft Beer Selection, Says Bud Light

Bud Light, which has struggled amid the craft beer revolution, has a new message for drinkers: Simple beer is good, … More

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