from Media Post TGI Fridays, the casual restaurant chain, has selected McCann to handle its U.S. creative advertising account. The … More
Category: Accounts
Peter Mayer Advertising Wraps Up Williams Sausage
Williams Sausage is selecting Peter Mayer Advertising as the Tennessee-based company’s agency partner to help elevate the company from a … More
Curiosity Wins Borden Milk
Borden is appointing Curiosity as the dairy processor and distributor’s AOR following a competitive review. The Cincinnati-based agency will handle … More
Morrison Wins Sealed Air Food AOR
Sealed Air Food Care is appointing Morrison as the food packaging brand’s global AOR following a three-month competitive review. Weber … More
J.M. Smucker Company Consolidates U.S. Creative and Media Business With Publicis
The J.M. Smucker Company has concluded a holding company-based review by assigning both creative and media work for many of … More
Mono Wins Creative AOR For Iconic Thomas’ Brand
English Muffin maker Thomas’ has selected Mono as its new creative AOR following a formal review. The incumbent was TPN. … More
Gatorade and VML end eight-year relationship
Gatorade and VML are splitting up. The WPP shop has handled digital for the sports drink giant since 2010. “We … More
McDonald’s Assigns McCafé Brand to TBWA\Chiat\Day
McDonald’s has moved beyond the dedicated We Are Unlimited network for its latest marketing project: promoting the McCafé house coffee … More
Newman’s Own Selects Deutsch’s New York Office as First Agency of Record
Newman’s Own, the charitable Westport, Connecticut-based brand founded by actor Paul Newman and writer A.E. Hotchner with Newman’s family salad dressing recipe, has selected Deutsch as its agency … More
Bob Evans selects metro Detroit ad agency for grocery division account
Bob Evans selected a Redford Township-based advertising boutique as the agency of record for its grocery products division, replacing McCann … More
Smoothie King Crowns Omnicom’s Rodgers Townsend as Creative Agency of Record
Smoothie King Franchises has selected St.Louis-based Omnicom Group-owned integrated agency Rodgers Townsend as its creative agency of record, following a … More
Pita Jungle Names Zion & Zion as Agency of Record
Zion & Zion, one of the Southwest’s top ranked full-service advertising and marketing agencies, has been named Agency of Record … More
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