English Muffin maker Thomas’ has selected Mono as its new creative AOR following a formal review. The incumbent was TPN. … More
Category: Accounts
Gatorade and VML end eight-year relationship
Gatorade and VML are splitting up. The WPP shop has handled digital for the sports drink giant since 2010. “We … More
McDonald’s Assigns McCafé Brand to TBWA\Chiat\Day
McDonald’s has moved beyond the dedicated We Are Unlimited network for its latest marketing project: promoting the McCafé house coffee … More
Newman’s Own Selects Deutsch’s New York Office as First Agency of Record
Newman’s Own, the charitable Westport, Connecticut-based brand founded by actor Paul Newman and writer A.E. Hotchner with Newman’s family salad dressing recipe, has selected Deutsch as its agency … More
Bob Evans selects metro Detroit ad agency for grocery division account
Bob Evans selected a Redford Township-based advertising boutique as the agency of record for its grocery products division, replacing McCann … More
Smoothie King Crowns Omnicom’s Rodgers Townsend as Creative Agency of Record
Smoothie King Franchises has selected St.Louis-based Omnicom Group-owned integrated agency Rodgers Townsend as its creative agency of record, following a … More
