Kroger is keeping more than just the grocery aisle fresh. This week, the 136-year-old grocery chain is debuting branding that … More
Category: Kroger
Kroger Names First-Ever Agency of Record: DDB New York
Kroger announced today it has named DDB New York as its official Agency of Record (AOR) after a historic competitive pitch … More
Kroger plans to hire first creative agency
Kroger Co. is making a big leap by actively searching for its first outside creative agency of record. The move … More
Bucking the Trend, Kroger Seeks Its First Creative Agency of Record
Throughout the advertising industry, there is a continual fear that the traditional agency of record is going by the wayside. Indeed, … More
Jeff Goldblum’s Terrible Kitchen Skills Make Him the Perfect Host for a Digital Cooking Series
Jeff Goldblum loves everything about cooking, but he can’t fry an egg or pit an avocado. And his knife skills? … More