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Category: Experiential

French’s Pop-Up with Tom Colicchio Encourages Consumers to Dump Mayo

Mayo or mustard? To get a free sandwich from celebrity chef Tom Colicchio, some 750 hungry New Yorkers pledged their … More

EventMarketer, French's, Tom Colicchio

Vita Coco Asks Aspiring Designers to Finish This Ad, and Will Hire Whoever Does It Best

Vita Coco Asks Aspiring Designers to Finish This Ad, and Will Hire Whoever Does It Best

The Muse, User-Generated, Vita Coco

Bud Light Teams Up With NFL, Twitter on Bud Light Showtime Cam

Bud Light is toasting the kickoff of the 2020 National Football League season with the Bud Light Showtime Cam, an … More

AdWeek, Bud Light, NFL

Impossible Finds a Smart, Socially Distant Way to Revive Experiential: a Branded Car Wash

It takes four minutes to drive through the typical Los Angeles car wash. Coincidentally, it also takes four minutes to … More

AdWeek, Impossible FOods

Inside HBO’s Intoxicating At-Home Dining Experience for Perry Mason

Escaping to another time and place doesn’t sound so bad right about now, eh? In its latest marketing campaign for … More

Jack Morton Lands MillerCoors Package

MillerCoors is appointing Jack Morton as lead agency for the brewer’s experiential, sports, music and entertainment marketing following a competitive … More

Jameson appoints Jack Morton as first global brand experience partner

Irish whiskey brand Jameson has appointed brand experience agency Jack Morton as its worldwide experiential agency partner with immediate effect … More

Anomaly unveils Reese’s Halloween Candy Converter

Reese’s is offering respite to trick-or-treaters stuck with cheap candy in the form of a vending machine that exchanges unwanted … More

Flavors that Thrill: Fanta Scares Up Halloween Fun With Spooky Packaging and More

Fanta is to Halloween what Coca-Cola is to Christmas. And this year, the fruit-flavored sparkling brand is pulling out all the stops … More

Shazam and Glenlivet hide a hologram in a bottle for code-breaking experience

New single malt scotch whisky The Glenlivet Code is coming to market with an intriguing AR tasting experience created in conjunction with Shazam. … More

All the Coolest Food Experiences Coming to SXSW

On March 9, South by Southwest, one of the country’s biggest film, music, and yes, food, festivals kicks off. Mark Hamill will be … More

Fanta Delivers The Frights to London with 4D Halloween Lift Experience

Fanta worked with MediaCom to create immersive Halloween experience in the confines of a lift at Thorpe Park and Westfield … More

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