Danone North America has announced it will give away cups of Oikos Triple Zero if this year’s Super Bowl teams … More
Category: yogurt
THESE CRINGEY YOGURT ADS SHOW WHEN SWEETNESS GOES SOUR
Everyone knows yogurt is good for you, right? But many of the acidophilus bombs found on grocery store shelves are … More
French group Danone’s venture capital fund eyes 20-25 deals by 2020
Danone Manifesto Ventures (DANO.PA), an investment fund set up by the French food giant to target start-up companies challenging the … More
Why Chobani Is Reinventing Itself—and Why It Had No Choice
Head to the yogurt aisle of most any grocery store, and you’re bound to see some variation of the standard … More
Yoplait Created a Hotline for You to Share All Your Terrible, Unwanted Advice for Moms
Got a piece of parenting advice for a mom who probably doesn’t care, much less have the time to listen … More
A French ‘Girl’ With Three Lovers Stars in Yoplait’s First Oui Brand Campaign
Oui by Yoplait plays on its French heritage in the brand’s first ad campaign, which focuses on the French girl … More
Stonyfield Appoints Its First Creative Agency of Record as Yogurt Wars Heat Up
Manchester, N.H.-based independent agency GYK Antler will now serve in the role for all of Stonyfield’s brands, including Stonyfield, Stonyfield YoBaby, Stonyfield YoKids and Brown Cow.
Yoplait Says Drop the Judgment, ‘Mom On,’ and Eat Some Yogurt
The new campaign marks the brand’s first work from 72andSunny, one of the main creative agencies General Mills hired last year.
Chinese dairy looking to buy US organic yogurt giant
Yili Industrial Group Co. has bid around $850 million to buy the Danone-owned Stonyfield and is now considered a favorite in the auction, two sources close to the process told The Post.
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