Gatorade is adding some interactive social elements to its “Ready to Play. Anything” campaign, which features athletes dabbling in other sports. … More
Category: Gatorade
Gatorade and VML end eight-year relationship
Gatorade and VML are splitting up. The WPP shop has handled digital for the sports drink giant since 2010. “We … More
Gatorade partners with Seattle startup Volt, will integrate nutrition advice into workout app
Volt Athletics is teaming up with one of the biggest names in sports business. The Seattle startup today announced a new … More
Food and Beverage Brands That Win at Social Media
The food and beverage industry is huge, but there are some companies making a bigger mark for their brand than … More
Manchester City secures Gatorade as official sports nutrition partner
Manchester City has signed up a brand partnership with Gatorade, a deal that was likely sweetened by the club’s position atop the Premier … More
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