Category: Sponsorship

Partnerships, Sponsorship, Sports

Why Applebee’s partnered with the NFL ahead of football season
Sponsorship

How Heineken’s using the biggest ever non-alcoholic beer sponsorship to grow the category
2018, New Amsterdam, NHL, Sponsorship, The Spirits Business, Vodka

New Amsterdam named NHL’s first vodka sponsor
2018, NFL, Pizza Hut, Sponsorship

NFL names Pizza Hut as its new official pizza sponsor
2018, Beer, Channel 4, Coors Light, Jean-Claude Van Damme, Sponsorship, The Drum

Ice cool Jean-Claude Van Damme returns to Channel 4 in Coors sponsorship deal
2018, Channel 4, Sponsorship, The Great British Bake Off, The Guardian

‘Bake Off’ Ups The Price Of Sponsorship
2017, AdWeek, Miracle Whip, Sponsorship

84-Year-Old Miracle Whip Just Inked a Sponsorship Deal With an Octogenarian Basketball Team