Campbell Soup Co. has consolidated most of its advertising, media and marketing assignments with Publicis Groupe after a review that … More
Category: Campbell’s
Pilotworks, a WeWork for food entrepreneurs, is taking its commercial kitchens national
A start-up called Pilotworks wants to make it easier for food entrepreneurs to start a business, whether they seek to open a … More
‘We must be bold’: How Campbell Soup is adapting to food’s rapidly changing future
In interviews with Food Dive, top executives said the firm is evolving its product mix and trying to seize opportunities … More
Campbell Sends Its Chunky Soup Brand Back to BBDO After 20 Years with Y&R
The Campbell Soup company has shifted creative responsibilities for its Chunky brand from Y&R to BBDO without a review. The … More
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