Dietz & Watson Names RTO+P as AOR

Philadelphia-based deli manufacturer Dietz & Watson named hometown agency Red Tettemer O’Connell + Partners (RTO+P) as its agency of record, following a … More

RTO+P Launches First Campaign for Halo Top

Red Tettemer O’Connell + Partners launched its first campaign for new client Halo Top, positioning the ice cream brand as “The Perfect Pint.”

The campaign plays on the “Halo” aspect of the brand’s name, imagining that the ice cream is made in heaven. Not everyone is a fan, however, as the devil complains that eating a pint of ice cream no longer feels sinful or makes people feel ashamed.