Hardee’s gets new marketing vibe with a lot of help from Havas Chicago

Hardee’s new “Tastes Like America” campaign features hick hop music star, Big Wet, whose voice personifies an authentic, relaxed vibe … More

Carl’s Jr. and Hardee’s say rivals’ food tastes like ‘Diesel and Sadness’ in Campaign for $5 All-Star Meals.

Carl’s Jr. and Hardee’s humorously troll competitors in new ads for the chains’ $5 All-Star meals. In spots that play … More