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Category: New Campaign

Keebler’s Ernie the Elf Returns Under New Management

In his first marketing campaign under Ferrara, part of The Ferrero Group, Ernie the Elf is here to spread the … More

AdWeek, Animation, Ferrero Group, Keebler

Honey Bunches of Oats brings spokeswoman back from retirement for earworm-filled spot

Honey Bunches of Oats has launched its first campaign with Argonaut as its creative AOR, called ‘Rhymes with Delicious.’ The integrated effort … More

VMLY&R unveils first campaign as joint agency for Baileys

WPP agency VMLY&R has unveiled its first campaign following the merger of Y&R and VML – a global digital campaign for Baileys. … More

SunnyD Unveils Brand New Look And National Ad Campaign With Generation Z Appeal

SunnyD is taking the wraps off a new look and advertising campaign, geared to a new target of Generation Z … More

Milk Board’s Got New Work From New Shop, Keeps ‘Got Milk?’ Tag

Gallegos United is introducing its first work as lead agency for the California Milk Processor Board (CMPB) after winning the … More

Campari teams up with Yard NYC to expand brand reach outside of Europe

Campari has launched a new campaign with Yard NYC to push the brand in the US marketplace. “Go A Sip … More

Hardee’s gets new marketing vibe with a lot of help from Havas Chicago

Hardee’s new “Tastes Like America” campaign features hick hop music star, Big Wet, whose voice personifies an authentic, relaxed vibe … More

Diet Coke Unveils First Relaunch Ads, But Holds Back On SB Creative

Diet Coke, which earlier this month announced a North American branding relaunch featuring a packaging redesign and four new flavors, has now … More

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