Mars Wrigley Confectionery U.S. has announced Sweet ReTREAT, a chocolate and candy-inspired pop-up salon as a Valentine’s Day treat. Fans are invited to book appointments (with a plus-one to share the experience with a friend) on Feb. 13th or 14th at MarsSweetReTREAT.com.
Promising candy, chocolate, gum and mint-themed “TREATments,” the Sweet Retreat experiential marketing activation by Mars Wrigley Confectionery U.S. will indulge the senses—not just the palate.
Services range from manicures and pedicures to blow-outs, style touch-ups and a make-up counter, all infused with the spirit of Mars Wrigley Confectionery’s chocolate, candy, gums and mints.
The brands will even bring a twist to the traditional salon lounge, spotlighting Mars Wrigley Confectionery’s loved products and candy-coating the space—from couches to art installations and even mirrors—making it look good enough to eat.
Read more at BrandChannel: http://www.brandchannel.com/2018/01/29/mars-wrigley-sweet-retreat-pop-up-spa-new-york/