How Califia Farms uses Instagram to drive engagement

Instagram has rapidly become one of the best social networks for marketing a business, particularly when it comes to retail, fashion, beauty and food – just to name a few.  Instagram currently has 1 billion users, out of which 500 million use it every day. In fact, in less than a few months the total of number of daily has more than doubled, from 200 million to 500 million. But the best statistic that brands will love to hear is that Instagram users often follow and interact with brands on the popular network – as many as 80% of all accounts follow a business on Instagram.

But the big question is, how do you achieve success on Instagram? In other words, what are the best Instagram marketing strategies that you should employ?

In this blog post, I’m going to talk about 3 top brands that are nailing Instagram marketing and show you what you can learn from them and apply to your own Instagram marketing strategy.

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