Baking Ingredients Sing to Paul McCartney in Channel 4’s ‘Great British Bake Off’ Trailer

Fans Are Divided Over Surreal Stop Motion Film.

Channel 4’s acquisition of “The Great British Bake Off,” one of the U.K.’s top-rated TV shows, was not without controversy — three out of the four hosts left as a result, and fans remain skeptical about new hosts including surreal comedian Noel Fielding.

The broadcaster has a lot of work to do to win the viewing public over to its new version — and with the first trailer to be revealed for the show, a delightful animated film by 4Creative that features a plethora of singing, animated baked products, it’s bound to please some.

Read more at Creativity-Online: http://creativity-online.com/work/channel-4-the-great-british-bake-off-trailer/52389