VMLY&R Wins Nature’s Bounty, Sundown Naturals

The Nature’s Bounty Co. is appointing VMLY&R as agency of record for both the Nature’s Bounty and Sundown Naturals brands.


The WPP agency will partner with the company’s in-house team to develop and execute comprehensive communications strategies for both brands in the U.S.

Nature’s Bounty ranks among the top vitamin brands in the world, while Sundown Naturals offers a full line of nutritional vitamins and supplements that are 100% non-GMO, and 100% free of gluten, wheat, and dairy.

from Media Post: https://www.mediapost.com/publications/article/330390/vmlyr-wins-natures-bounty-sundown-naturals.html