McDonald’s is flipping its iconic arches upside down in an unprecedented statem

• A McDonald’s in Lynwood, California, has turned its golden-arches sign upside down.

• The company says it did so in “celebration of women everywhere.”

• McDonald’s is flipping its logo on all its digital channels to celebrate International Women’s Day on Thursday.

People driving by a McDonald’s in Lynwood, California, might be baffled by an upside-down sign. The golden arches, typically standing as an M, have been flipped over to become a W.

But this isn’t a bizarre prank or a careless mistake. The upside-down arches are in “celebration of women everywhere,” a McDonald’s representative told Business Insider in an email.

Patricia Williams, the location’s franchisee, flipped her restaurant’s sign in honor of International Women’s Day on Thursday.

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