In what might be a a dig at the age of cryptocurrency, McDonald’s is celebrating the 50th anniversary of the … More
Category: McDonald’s
McDonald’s Ads Win Cannes Outdoor Grand Prix by Turning Golden Arches Into Arrows
CANNES, France—A clever and minimalist approach to sending motorists toward the nearest McDonald’s has won the Grand Prix at this … More
McDonald’s Unveils the “Frylus”—So You Can Finally Snap Selfies With Sticky Hands
Picture this—you want to take a killer selfie, but you’re already enjoying a delicious and juicy burger, and you have … More
How TV shows are ordering sides of authenticity with real fast-food chains
TV has a taste for fast food. Famous franchises are playing key supporting roles this year: McDonald’s had a prominent … More
McDonald’s Recruitment Campaign? The burger joint takes on-the-job training to the extreme in silly posters
Nobody’s perfect. And if you want to work at McDonald’s, you don’t have to be. At least, that’s the message … More
Even McDonald’s Is Making Merch Now
The great Merch Wars of 2016 are in the rearview, but the collateral damage—all merch, all the time, from things … More
McDonald’s & Coke Team up on a Big Mac Can
We’re loving some of the creativity that’s coming out of Big Mac’s 50th anniversary this year. As well as TBWA’s posters … More
VIBRANT POSTERS SHOW HOW THE BIG MAC REMAINS BEAUTIFULLY THE SAME AFTER 50 YEARS
McDonald’s is celebrating 50 years of the Big Mac with an outdoor and digital campaign that underlines how nothing has … More
We Are Unlimited Doesn’t Even Bother With Copy in New McDonald’s Campaign
Arby’s may have The Meats, but McDonald’s newer, somehow fresher beef is so great that none of the celebrities starring … More
McDonald’s invites weather conversations with reactive climatic campaign
Burger chain McDonald’s has teamed up with the Met Office to bring Britain’s unpredictable weather to life on giant screens throughout the country. Leo … More
McDonald’s Made a Big Green Rainbow Appear in Chicago Ahead of St. Patrick’s Day
McDonald’s often likes to go big for St. Patrick’s Day in its hometown of Chicago with fun activations around its … More
McDonald’s nixes cheeseburger from Happy Meal as part of larger health push
McDonald’s has made a slew of changes to its Happy Meal menu in an effort to cut back on calories, sodium, … More
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