Little Caesars Orders Up McKinney as Its New Creative Agency

Following the closing of former agency of record Barton F. Graf, pizza chain Little Caesars will have a new creative home.

Little Caesars has selected McKinney as its new creative agency partner, following a review, according to a source with knowledge of the account. Sources with knowledge of the review claimed that Argonaut, Goodby Silverstein & Partners and VMLY&R also participated in the process.

Little Caesars and McKinney both declined to comment.

The pizza chain spent nearly $208 million last year and almost $100 million in the first six months of 2019, according to Kantar Media.

Read more at AgencySpy:


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