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Taco Time for Johnson & Sekin – Named Advertising AOR for Fuzzy’s Taco Shop

ScreenChowAugust 8, 20182018, Account Review, Accounts, AOR, Fuzzy's Taco Shop, Johnson & Sekin, PR News

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Fuzzy’s Taco Shop, the Baja-style taco joint founded near the TCU college campus in 2003, has selected Dallas independent agency Johnson & Sekin as its new advertising agency of record following a formal review. The agency decision occurs at the same time Fuzzy’s Taco Shop celebrates its 15th anniversary.

fuzzys_taco_shop

Fuzzy’s Taco Shop has grown to 146 restaurants in 19 states with another 19 locations currently in the works, so it’s no surprise it ranked #7 on the list of 2018’s “Fastest Growing Chains” by Nation’s Restaurant News. The fast-casual restaurant serves Baja-style tacos, Tex-Mex favorites and breakfast all day, with many restaurants featuring a patio and bar serving ice-cold schooners of beer and margaritas.

Initial work from Johnson & Sekin will begin in Fall 2018. Overall work will include positioning, branding, promotions, cause marketing, social media and even culinary ideation.

“Fuzzy’s Taco Shop has always been a brand that does things a little differently,” said Linda Veatch, Vice President of Marketing for Fuzzy’s Taco Shop. “The team at Johnson & Sekin is different as well, mixing award-winning strategy and creative, impressive restaurant experience and a true sense of client-agency partnership.”

Read more at PR News Wire: https://www.prnewswire.com/news-releases/taco-time-for-johnson–sekin–named-advertising-aor-for-fuzzys-taco-shop-300692885.html

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