Barton F. Graf Proves That Pop Secret Is Better Than All of Your Favorite Things

Another week, another opportunity for the folks at Barton F. Graf to get a little weird.

The agency’s new tagline for Pop Secret brand popcorn is “Better Than Everything,” as in everything you have experienced or could possibly imagine. The full extent of Pop Secret’s awesomeness is limited only by the boundaries of your own mind.

Of course, if we really get down to it, all popcorn does have those kernels that get stuck between your teeth or up on the roof of your mouth. And it’s one of the best things for spoiling a young appetite. Many brands don’t even use real butter!

We’ve asked this before, but since we’re big fans of repetition: how much does Gerry Graf love David Lynch? And when can we get a beer with his favorite casting directors?

from AgencySpy: http://www.adweek.com/agencyspy/barton-f-graf-proves-that-pop-secret-is-better-than-all-of-your-favorite-things/138352

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s